Finally answer the question: "Which marketing efforts actually drove revenue?" Bridge the gap between web analytics and your CRM with multi-touch attribution, automated syncing, and real-time dashboards.
Google Analytics tells you what happened on your website. Salesforce tells you who bought. But neither answers the real question: which marketing efforts drove actual revenue? GA Connect closes that gap.
Manual CSV exports, guesswork attribution, and no way to tie website visits to closed deals.
Automated sync, multi-touch attribution, and revenue tied directly to the campaigns that earned it.
Prove marketing ROI, optimize ad spend, and give sales reps visitor journey context before every call.
Built 100% on the Salesforce platform. No middleware, no third-party servers, no data leaving your org.
Sessions, users, pageviews, bounce rate, and attributed revenue at a glance. Trend charts and top traffic source breakdowns.
Automatically link Leads and Contacts to their GA4 traffic source, UTM parameters, and landing page data.
Tie GA4 touchpoints directly to Opportunities, Orders, or any custom revenue object. Flexible relationship mapping via Contact Roles or direct lookups, with configurable won/lost criteria.
Scheduled batch jobs pull GA4 metrics daily — sessions, users, pageviews, conversions, traffic sources, devices, geographies, and landing pages. 10 metric categories synced automatically.
JavaScript snippet captures visitor UTMs, landing pages, referrers, and device type — then auto-matches to Leads and Contacts by email. Full visitor journey timeline on each record.
5-step guided configuration: OAuth connect, property selection, sync settings, attribution model, and revenue config.
Send Salesforce events back to GA4 — opportunity created, deal closed, lead converted. Configurable event mappings with no code via Custom Metadata.
Connect multiple GA4 properties and Google accounts. Per-user OAuth tokens let different team members manage different properties independently.
Choose the model that fits your business. Switch anytime to compare how credit is distributed across your customer journey.
100% credit to the first interaction. Great for understanding what fills the top of your funnel.
100% credit to the final touchpoint before conversion. Shows what closes deals.
Equal credit distributed across every touchpoint. Fair representation of the full journey.
Recent touchpoints get more credit (7-day half-life). Ideal for short sales cycles.
40% first touch, 40% last touch, 20% split across middle. Balances discovery and conversion.
A guided setup wizard handles everything. No code required.
Authenticate with Google via OAuth. One click to connect your GA4 account securely.
Select your GA4 properties, set sync frequency, and choose your attribution model.
GA4 metrics, visitor data, and UTM parameters flow into Salesforce automatically.
Multi-touch attribution engine distributes credit and ties touchpoints to revenue outcomes.
Track which campaigns and channels drive qualified leads and revenue.
See each prospect's marketing journey before the first call.
Govern attribution models, sync schedules, and data quality org-wide.
Real-time visibility into marketing performance and ROI at a glance.
No per-user fees. One price covers your entire Salesforce org. Save 20% with annual billing.
For small teams getting started
$39/mo billed annually
For growing teams that need full attribution
$79/mo billed annually
For teams with advanced needs
$159/mo billed annually
All plans include a 14-day free trial. No credit card required.
Stop guessing which marketing efforts drive revenue. Get a demo of GA Connect and see your data come together.
Request a Demo